Author: Barrett Brooks

3 min read

I believe sustainable energy production and electric vehicles are two of the most important frontiers of the next 25 years (and probably beyond). The more…

3 min read

The Coca-Cola Company was founded on January 29th, 1892 in Atlanta, GA, six years after John Pemberton first asked some of his friends to sample…

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I’ve waxed poetic on the importance of making principled decisions in our purchases. But let’s get practical because researching brands is a huge pain in…

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As consumers we have powers and responsibilities: Vote with dollars – make principled purchases that reflect your beliefs and the way you think the world…

2 min read

“Find a job (or start a business) where you can work on problems worth solving,” often receives a bit of a blank stare in return….

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BMW just came out swinging, staking their claim in the rush to win the coming electric car war. They say they’ll work to make 100%…

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In your comfort zone, you know exactly what to expect. It’s safe, it’s routine. It’s where you are when you’re doing that thing for the…

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You mean one thing. You say one thing. Your words are interpreted through personal filters. You control only two of these. Make sure you tailor…

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At the end of a post on choosing family, I thought about adding a “PS: I know everyone’s definition of family is different. Maybe your…

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Maybe your work doesn’t matter much. Maybe you’re not working to solve important problems in the world. Maybe you don’t get to work alongside a…