Barrett Brooks

Writer and coach for mission-driven creators and startup founders

The Best in the World

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Before you can be the best in the world, you have to be the best in your country.

Before you can be the best in your country, you have to be the best in your state.

Before you can be the best in your state, you have to be the best in your city.

Before you can be the best in your city, you have to be the best in your neighborhood.

Before you can be the best in your neighborhood, you have to be the best on your street.

But before you can be the best at anything, you have to start. Trying to start by being the best in the world is simply an excuse for not starting.

Start with the goal of being best on your street and go from there.

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Thanks to Seth Godin for teaching me how to think about being the best in the world at my chosen work.